The AirPortr concept is innovative and fresh. Creating an entirely new service proposition meant we needed to create a corporate identity to reflect our personality and unique nature but also to enable customers to quickly understand our offering, anywhere in the world. Nick helped us create the logo, brand identity, styling and guidelines when we were setting up. It was a very positive process, with lots of early exploration and development which led to us establishing a strong brand and great foundation to grow the business.
View brand guidelines document
byInstinct totally understand our business goals and their input extends to far more than design, marketing and website support. Nick Paterson-Jones is a valued partner.”
ByInstinct have created and developed our Clearanswer brand, and they continue to provide design and marketing services of the highest calibre. We have several new ventures, and Nick is a key partner in their future development, helping us define our business offering and create a clear brand strategy.
Nick was essential in the branding, identity, initial strategy and formation of curb. He has been a trusted advisor since the start and his work on our brand was a key reason why we stood out from the beginning in a crowded market and have grown into a successful multi million pound business.
I met Nick back in 1998 and we worked together to create the Extreme Brand. The result has stood the test of time; we built the Extreme Sports TV Channel from it, which was voted one of the world’s top ten most influential sports brands, and it’s continues to be the bedrock of our organisation. Nick remains a valued partner, and go to creative.
Nick Paterson-Jones was the creative genius behind a dynamic brand and brand strategy. From print through to video, Nick was the inspiration that led to the brand receiving universal acclaim.
Nick was able to quickly understand the key factors that make up a successful investment promotion site, in this case for Kogi State in Nigeria. He helped me develop a creative solution that addressed all of these key requirements. He was able to translate a difficult technical brief into a practical solution that reflected best practice in the field. He turned around the outputs quickly, and was a pleasure to work with.
Nick Paterson-Jones is an important partner to Opus and our sister companies in the finance sector. He has helped us define our brands and establish a clear visual style and positioning for each company.
We have worked closely with ByInstinct for several years, and the quality of their creative work has been important in the successful growth of our companies. In particular, Nick’s input is invaluable, and I consider him an vital member of our management and product development team.
In my opinion, Nick is one of the best creative directors in the UK. He delivers inspiring work and is very professional.